Chine : 30 % d'augmentation en 2011 sur 4 marchés de l'hôtellerie (Four Hotel Markets in China Post Revenue Growth in Excess of 30% in 2011)
Four of the top markets in China posted a growth in revenues of over 30% in 2011 according to Horwath HTL, the world oldest and largest hospitality consulting network, during a presentation at the 8th annual China Hotel Development and Financing Conference in Beijing.
The four markets that achieved 30% or more were Xiamen, Xian, Chongqing and Chengdu, with Chengdu having the highest growth at an impressive 37% while Chongqing recorded 34% growth.
The next six hotel markets all recorded between 20 to 30% growth in room revenue in 2011, with Sanya, Guangzhou and Tianjin at the top of this group recording around 28% growth. Beijing is at the lowest end of this group with 22% growth.
Shanghai was the only market to record a decline in room revenues in 2011. With basically zero demand growth and the loss of premium Expo room rates, Shanghai was always likely to record a decline in the volume of room revenues. The next 4 lowest performing markets Shenzhen, Nanjing, Hangzhou and Dalian all recorded in excess of 10% growth in room revenue volume, with Shenzhen and Nanjing recording very close to 20% growth.