Grande-Bretagne : London and Regional U.K. reported positive revenue-per-available-room (RevPAR) growth in 2011
Overall 2011 has been a good year for U.K. hoteliers thanks to positive demand growth, commented Elizabeth Randall, managing director at STR Global. However, to reflect the uncertainty in the economy, our latest forecast for 2012 was downgraded, expecting RevPAR growth in London to reach 1.9 percent and 0.6 percent across Regional U.K.
London saw RevPAR increase by 8.4 percent in 2011. Hotel performance showed that the events taking place in London and around the country, such as the royal wedding, the street protests and the riots in August had no significant impact on hotel performance.
The royal wedding week in April 2011 saw actual RevPAR decline by 19.4 percent. Across all segments in the capital, RevPAR growth benefited from increasing average daily rate (ADR) between 5.7 percent (Midscale and Economy) and 10.4 percent (Upscale and Upper Midscale).